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MEASURABLE MARKETING INSIGHTS 09 September 2010 16:41
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Marketing Mix Vol 27 issue 5/6 2009
01 May 2009 01:45

Marketing Mix May June issue. Content includes: Direct marketing - legislation, skills dilemma, effective data strategies, measuring effectiveness, creative elements, best practices for e-mail, location marketing; gay marketing; going green; meaurability of online; guide to Services Seta.
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Marketing Mix Vol 27 issue 3/4 2009
01 Mar 2009 09:00

Marketing Mix March April issue. Content includes: TV audience measurement guide, top print performers, experiential marketing, commuter markets, cinema marketing and digital & mobile at-retail.
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Marketing Mix Vol 27 issue 1/2 2009
01 Jan 2009 01:54

Marketing Mix Jan/Feb issue. Content includes: retail marketing guide, luxury marketing, soccer marketing guide, outdoor media, community media, tobacco products control act.
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Marketing Mix Vol 26 issue 11/12 2008
01 Nov 2008 01:17

Marketing Mix November/December issue. Content includes: The marketer's guide to mobile, Afrikaans insight, and SEO and SEM.
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Marketing Mix Vol 26 Issue 9/10 2008
01 Sep 2008 04:03

Marketing Mix September/October issue. Contents include: youth marketing, new research methodologies, marketing at-retail, experiential marketing, township marketing and Content Champions 2008.
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Special issue: Newspaper 10 2008
01 Jul 2008 03:42

The 2008 edition of Newspaper 10 which looks at the wonderful world of newspapers.
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Marketing Mix Vol 26 Issue 5/6 2008
01 May 2008 11:56

Marketing Mix May June 2008. Content includes: special issue focusing on direct marketing and also includes sports sponsorship and central SA intelligence
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Marketing Mix Vol 26 Issue 3/4 2008
01 Mar 2008 01:51

Marketing Mix March April 2008. Content includes: research; top media performers; experiential marketing; airport marketing; the green shopper.
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Marketing Mix Vol 26 issue 1/2 2008
14 Jan 2008 01:03

Marketing Mix January February 2008. Content includes: marketing to the gay community; Eastern Cape intelligence; word of mouth marketing; mobile marketing; community marketing; packaging.
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Marketing Mix Vol 25 issue 11/12 2007
01 Nov 2007 09:52

Marketing Mix November December 2007. Content includes: Effective marketing in Africa; direct to home marketing; marketing at-retail; Afrikaans media; Assegai Awards; this thing called CRM.
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Special issue: Magazine 10 2007
01 Oct 2007 01:35

The first Marketing Mix annual guide to the world of consumer magazines.
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Marketing Mix Vol 25 issue 9/10 2007
01 Sep 2007 11:17

Marketing Mix Sept Oct 2007. Content includes: township marketing, Indian media, ethical marketing, business media and content champions.
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Special issue: Direct 2007
01 Jul 2007 12:30

The ultimate guide to direct marketing.
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Marketing Mix Vol 25 issue 7/8 2007
01 Jul 2007 09:55

Marketing Mix July August 2007. Content includes: marketing to women, Central SA intelligence, outdoor media, SAMRA and Cape Town intelligence.
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Special Issue: Newspaper 10 2007
01 Jun 2007 03:47

Newspaper 10 is an annual publication that takes an in-depth look at both the local and international newspaper world.
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Digital Gurus Talk Creative, Impact and Return
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Google AdWords Promotion
VOTING POLL
Are you using social networking in your marketing campaigns?
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 Thinking about it
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Greatest loyalty marketing innovations of last 20 years
Introduction of coalition loyalty programmes, extension of rewards and benefits to non-purchase behaviours, emergence of 'Enterprise Loyalty' among milestones featured in 1990-2010 timeline from COLLOQUY.
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What you didn't know about South African commuters
Fifty fascinating facts about commuters that Marketing Mix bets you didn't know.
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